The Business of Writing
 
        
        Unless you’ve got a Business Degree in your back pocket, the idea can feel a bit overwhelming. It’s okay, I’m right there with you—so are a lot of other Creatives.
Elements of a Great Pitch Deck
 
        
        ... if you’re a tired, overwhelmed producer, what seems more appealing? A 10-page document of straight, unformatted blocks of text, or a pretty pitch bible with lots and lots of pictures?
Former TV Exec Rebecca Stay on Thoughtful Notes and the Value of Serendipity, Pragmatism, and Listening
 
        
        ... we were not asking writers to reinvent the wheel; it was about what they could do with that wheel. And that usually started with great writers giving us characters that surprised us.
Author Angela Douglas on the Thrill of Writing, Pitching, and Marketing in a World of Multi-Hyphenate Writers
 
        
        You do have to justify why you are the right person to write it, but it’s not because you have it as a lived experience. It’s because it evoked an emotion in you that drove you to write the story.
Action is the Antidote to Despair
 
        
        Nonprofits and similar orgs can benefit from a little Hollywood magic to capture audience attention ...
Hard Truths You Probably Don’t Wanna Hear But Should (For Writers): The Sequel
 
        
        Alarm clock openings were never in style. They're not in style now. They will never be in style.
Below the Line: Set Decorator Mindy Smith
 
        
        She always gave us a wall to paint on or to draw on, no matter where we were. Art was everything. I never felt poor because we always had art.
Q&A: Do I Need an MFA?
 
        
        Newsflash to those sitting in a classroom right now or are considering registering for the fall semester … Classes do not hold any value whatsoever for a future employer.
A TV Writer’s Journey: The Relentless Hustle and the People Who Bring You Along – Interview with Jimy Shah
 
        
        There was a moment, where I just knew I needed to shake things up ... “I'm gonna leave my job.” And I put in my two-weeks’ notice.
The Problem with Seeking the “Right Ideas” for Book Marketing
 
        
        Someone asked me this week for the latest and greatest, “right,” right now, new ideas in book marketing.
Why You Should Use Yet Another Social Media Platform
 
        
        ... a little piece of my heart whispered: This could be a place where you could write, too.
Evergreen, Ever More: What's an "Evergreen" Script?
 
        
        ... how-to guides, tutorials, FAQs, listicles—they’re all often considered evergreen. But what about evergreen scripts?
Last Gasps of the Wild West of the Internet
 
        
        Bringing up the subject to a few friends, I realized we all had kept the same deep, dark secrets to ourselves.
A Film Critic's Wishlist
 
        
        Consider them positive thoughts, helpful suggestions, and a few cautionary warnings regarding the pursuit of cinema in Hollywood.
 
        