# The Business of Art

A not-boring (we swear!) exploration of strategies, procedures, and how learning from other professions can support creative pursuits.

Supplemental Content Ideas So Marketing Your Film is Less Boring

Supplemental Content Ideas So Marketing Your Film is Less Boring

As indie creators, we have neither the past notoriety, the platform, or the money to rely on classic marketing styles, so we have to get more creative.

# Read # The Business of Art # Independent
5 min read

Do You Really Want Feedback ... or Validation?

Do You Really Want Feedback ... or Validation?

Other people told me my script was good, so you should like it, too.” This is honestly one of the most naïve notions I’ve ever heard.

# Read # The Business of Art
8 min read

I Don't Get the Hate for Contests

I Don't Get the Hate for Contests

I’ll say it again because it’s worth repeating—put as many lightning rods in the ground as you can.

# Read # The Business of Art
6 min read

Mistakes I Made that Hurt My Writing Career & How to Avoid Them

Mistakes I Made that Hurt My Writing Career & How to Avoid Them

I was so focused on selling and too green to know myself that I ended up losing myself in the process.

# Read # Breaking In # The Business of Art
4 min read

Q&A: Do I Have to Live in L.A.?

Q&A: Do I Have to Live in L.A.?

There’s an energy to riffing off other writers and navigating a narrative together that has the potential to produce something great.

# Read # Q&A # The Business of Art
2 min read

Anatomy of a Great Pitch

Anatomy of a Great Pitch

You stand at the front of the room and begin talking. You lay out a brief overview, a bunch of plot points, dozens of characters, etc. You’re right in the thick of your spiel when you notice something alarming.

# Read # The Business of Art
8 min read

Publishing Part 2: A New Option and the Subtle Art of Having Fun

Publishing Part 2: A New Option and the Subtle Art of Having Fun

Was there money in it? No. But there was that other thing, possibility, which over time, can end up being worth a whole lot more.

# Read # Breaking In # The Business of Art
10 min read

How to Develop and Maintain a Positive Creative Partnership

How to Develop and Maintain a Positive Creative Partnership

If you cannot effectively or efficiently communicate, every part of the creative process will take twice as long and be ten times as frustrating as it needs to.

# Read # The Business of Art # The Creative Mind
5 min read

Q&A: What is a Strong Portfolio of Work?

Q&A: What is a Strong Portfolio of Work?

You want your portfolio to be a good demonstration of your skills and overall brand as a creator.

# Read # Q&A # The Business of Art
1 min read

I Can’t Afford Your Sandwich, But I’ll Post It On Insta

I Can’t Afford Your Sandwich, But I’ll Post It On Insta

“It’s just a quick photo shoot,” they say. “It’s just a quick script.” ... I say it’s just a quick sandwich. And you pay for sandwiches.

# Read # The Business of Art
8 min read

Beware the Temptations of Tinsel Town

Beware the Temptations of Tinsel Town

Arguably, if the work isn’t its own reward, you’ve not chosen your career wisely, no matter what the profession.

# Read # The Business of Art
4 min read

Principles of Hollywood Development

Principles of Hollywood Development

Film development is an (often) indeterminate phase of creation that is crammed in between the original spark of inspiration and getting the thing produced.

# Read # The Business of Art
29 min read

The Limited Series Isn't Just Having a Moment

The Limited Series Isn't Just Having a Moment

The limited series really must be considered long-from filmmaking, a brilliant hybrid of the best of the big and small screens.

# Read # The Business of Art
5 min read

The Origin Story of Screenwriter Ian Shorr and His New Film, "Infinite"

The Origin Story of Screenwriter Ian Shorr and His New Film, "Infinite"

"If you want to get better odds of selling a spec, write a role that could change a movie star’s life." - Ian Shorr

# Read # Interviews # The Business of Art
1 min read

The Write Stuff: Taking Articles "Hollywood"

The Write Stuff: Taking Articles "Hollywood"

Just as one falling domino will topple another, before long I was taking part in all sorts of high-octane adventures ... when editors had a story idea that could get a journalist maimed or killed, I was the first scribe they pitched.

# Read # The Business of Art
5 min read
Click here for our recommended reading list.

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